E&P Sponsored Content
We are seeking your assistance in recognizing a leader with business acumen, technical savvy and a deep understanding of what needs to be done to stay successful — along with the fortitude and tenacity to implement change. “Publisher of the Year” recognition is open to all news media publishers worldwide.
The Routt County Planning Department plays a vital role in ensuring that land usage in the county is lawful, efficient, and sustainable. The department issues various permits for different land uses, each requiring a public notice component.
The 2023 class of “E&P’s Creative Visionaries,” salutes the creative directors, graphic artists and multimedia designers of our industry. Help us salute these essential colleagues who bring storytelling to life, curating captivating images, informative graphics, copy, and increasingly, video and audio.
As more newspapers add a digital platform to distribute news and other content, they’ve discovered they need a comprehensive and flexible subscription management system. Such a system generates …
Positive trends abound during the continued transformation of the news industry: from local entrepreneurs launching new publications to the benefits of alternative revenue streams.
The journey into selling digital advertising has presented challenges and opportunities for publishers and print salespeople. We’ll dive into the experiences of one publisher who found their footing in the digital landscape and effectively doubled (even tripled) its digital revenue thanks to a partnership with AdCellerant.
After switching from another provider, exploreMedia chose AdCellerant because of their full-funnel approach, comprehensive tools and technology, and support. In addition, AdCellerant’s support and in-depth knowledge of their digital product suite also helped these initially resistant salespeople shift their focus to the client and the result of their strategies. This publisher went from $200,000 to $2 million in digital revenue within three years.
In less than six months of rolling out the Column platform, Ogden Newspapers successfully migrated 75% of their public notice orders to self-serve. Implementing the new platform involved a well-defined plan and strong collaboration. The final result was an enhanced customer experience with greatly improved efficiency.
Email newsletters continue to be one of the most powerful newsroom tools, regularly connecting publications with their audiences and encouraging readers to develop a habit and establish loyalty toward a news organization. Looking to spruce up a newsletter or planning a new launch? Here are some tried and true strategies for optimizing newsletters that publishers can put into place today.
The challenges are many when launching a new local, nonprofit news outlet, especially in the current newspaper industry climate. Deciding to be a digital-only news source with a hard registration wall meant the Springfield (Missouri) Daily Citizen had to rely heavily on various technologies to manage email registration and subscriptions. BlueLena's intimate knowledge of subscription best practices allowed the paper to rapidly evolve its products toward launch.
It's going to be a rough year for local advertising in 2023. Borrell is forecasting that growth will be at a near-standstill, held back by a combination of economic pressures and a dramatic reshaping of the type of businesses now operating in each market. Borrell will unveil its forecasts and describe the change in business composition during a 45-minute webinar at 11 a.m. Eastern on Thursday, Nov. 17. The webinar is free.
Mediahuis, an international media group with a range of powerful brands and activities in many European countries and Ireland's leading print and digital media publisher, reaches millions …
"There’s got to be a better way” was what Keven Zepezauer and his team kept saying to each other whenever they talked about affidavits. Zepezauer, the president and publisher of Restoration NewsMedia in North Carolina, knew that the public notice process — with all its labor-intensive, manual inefficiencies — was a problem. “It was ugly,” Zepezauer stated. “We had a full-time person dedicated just to affidavits. We knew we needed to do something different.”